I posted about this last year. For some reason (I would like to know who's paying for it: AMEX or the merchants), AMEX offers a $25 statement credit if you shop at a small business on the Saturday after Thanksgiving. You have to register your card.
I did this last year and was skeptical about the whole thing. I thought it was a hoax. So I used the credit at the little grocery store down the road. And, by golly, I got the credit!
This year, I noticed small print to the effect that different cards on the same account must be registered separately. WHAT??? We have 4 cards on our account: me, Mr FS, Frugal Son (emergencies only), Miss Em (ditto).
You can look up qualifying small businesses on the site. Mr FS and I want to go to the little grocery. Miss Em wants to go to UAL, which we have shunned this year, because she tends to overbuy at their 80% off prices. And Frugal Son plans a trip to St James cheese, which is truly a paradise.
We don't do Black Friday chez Frugal. We don't really do malls any time. But venturing out on Saturday to a little store: seems like a possibility.